Sebastian Santana Bru
Selected Work01
About02
Executive creative leader with 20+ years building brand platforms, integrated campaigns and creative teams across Latin America and US Hispanic markets.
Regional Creative LeadershipBrand Strategy & PositioningIntegrated StorytellingCreative Team DevelopmentCulture & Audience InsightExecutive PresentationsCross-Functional PartnershipsProduction Oversight
He led Creative Shop for Meta across Pan Latin America and the Andean Region, guiding multidisciplinary teams and senior partners across Facebook, Instagram and WhatsApp. Today he runs The Playful Six, his independent studio in Miami.
He brings strategic vision, cultural fluency and hands-on craft across copy, art direction, social, digital and production — with a record of turning audience insight into scalable storytelling systems.
- 1.1MMamá Lucchetti’s Facebook community, up from under 50K, after moving the brand’s storytelling from live action to animation.
- Grand PrixEl Sol Festival — Banco Hipotecario “Ode to Plastic”.
- MetaRegional creative strategy for Pan LatAm & Andean markets, 2018—2023.
Experience03
Recognition04
- One Show
- Clio Awards
- El Ojo de Iberoamérica
- FIAP
- El SolGrand Prix — Banco Hipotecario
Contact05
- santanabru@me.comEmail
- LinkedInProfile ↗
- RésuméPDFDownload ↓